Daniel Venissac is a Miami-based fashion designer who creates styles for people who want to relax in the sun wearing chic and sensuous clothes. The current website was bland, and with stores opening in Rio, Brazil, Daniel needed to elevate his brand.
JAM took inspiration from Miami’s stylish South Beach neighborhood and Daniel's design aesthetic. JAM elevated the brand to a unique position of "Miami chic with French flare".
JAM successfully launch Venissac’s new website with updated photography that showcased stylish people having fun in downtown South Beach. The new site also highlighted each piece so the details and textures could be seen by the consumers.